Figure 1. PepsiCo (2015) Emojis to grace Pepsi product in summer campaign [Photo] Following the journey of PepsiCo’s marketing evolution has been insightful and enlightening with their successes and failures spectacularly playing out in the public arena. Despite all the glitz and glamour of their promotions, they have remained laser focused on what marketing is, … Continue reading A Glimpse At PepsiCo’s Marketing Evolution →