“In a world of change, the learners shall inherit the earth, while the learned shall find themselves perfectly suited for a world that no longer exists.”
Eric Hoffer
I began my work life in several traditional marketing roles in healthcare before leaping across to a vastly different role and industry, that being project management and business analysis in finance. My learning curve felt practically horizontal but learn I did. While wading through business cases, risks, process maps and status updates, I realised I missed my roots – marketing. After stepping out of the workforce for a while to focus on parenting (an even steeper learning curve), I knew it was time to act.
“Sometimes you have to go away to come back stronger”
Jade Heffington
I had just helped a friend with her business plan for a start-up and was intrigued by the digital marketing aspect of this. It was my Eureka moment! I love to read, research and write, combined with my project and analytical experience – digital marketing is where I needed to be!
So here I am, now more than halfway through my Post Graduate Certificate in Digital Marketing. I am loving it and learning heaps. Check out my blog to find out more.
DigiTrek 